2010 Blog Goals

Here are my 2010 blog goals.

  1. Google traffic: 2,000 visits per day
  2. My social media traffic has vastly outpaced my search engine traffic. I need to rectify this. This would be about a 10x increase in my daily Google traffic. This will mean publishing more content and better SEO. Google traffic requires more upfront work, but it can go on autopilot once you do it. Social media traffic is an every day thing and it gets tiring after a while.

  3. 10,000 Facebook fans
  4. 2009 was about Twitter. 2010 will be about Facebook. I get better a better response per fan on Facebook than I do on Twitter. If current trends continue, I should reach 4,000 fans at the end of 2010. I’ll need to double my rate of growth to hit 10,000. I might totally change my Twitter strategy in 2010. We’ll see how that goes.

  5. 12,000 RSS/Email subscribers
  6. As always, subscribers is key. I’m at about 5,000 at the end of 2009. This will require more than a doubling in 2010, which is a slower rate of growth than I had in 2009.

  7. PR6
  8. I don’t really care about PR per se, but PR6 would be a reflection of getting noticed in more higher profile publications. Unlike the other goals, I can’t really do much about this as it is in the hands of Google.

  9. Have my photos published in at least 2 major media outlets
  10. This goal isn’t as quantifiable, but I want to start working with larger media players with my content, in particular my photos.

  11. Monetize my site and reach a break even point
  12. This is going to be a huge priority for me in 2010. I haven’t done much to monetize my site as of yet. If I can reach a break even point where it can cover my travel costs, I should be able to do this indefinitely.

  13. 250,000 visits per month
  14. This is another big stretch. I’m at 110,000 per month right now and I’ve exhausted StumbleUpon and Twitter as sources of traffic. If I hit my search engine goals, it still wouldn’t be enough.

  15. 1 long form, featured article every 2 weeks
  16. This is a big change in direction for me. You’ll see more when I publish some.

By Gary

3 dimples. 7 continents. 130 countries.

2 replies on “2010 Blog Goals”

If you hit your visitor and subscriber goals, where would that put you in the bigger picture of media? Of travel media?

I don’t know. I have one of the larger independent travel blogs already. This is just a plan for continued growth. I think there is an enormous gap between the audience for traditional media and blogs in the travel space.

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